Wholesome Riches was incredibly thankful to have participated in Campbell’s 2025 ScopeAthon, where a diverse team of Campbell’s employees partnered up with a wide range of non-profits to tackle a specific challenge that the team would then collaborate to solve. Our team set out to tackle honing and refining our mission and purpose statements, and we were very thankful for the results!
The Campbell’s team members had input from their particular area of expertise at the company, and were very interested in learning more about what we do, and how they could best help us communicate our message. After hours of brainstorming, discussion and experimentation, the team settled on a tight and communicative message:
“Our mission is to nurture, serve, and strengthen our neighbors through wholesome, community-driven outreach. We create opportunities that empower the people of Camden to joyfully thrive, grow, and make a purposeful impact in the lives of others.”
Throughout the process, we learned the importance of being specific, conveying our message clearly and accurately, and had a lot of fun collaborating with such an amazing team! We look forward to doing this again, and are so thankful for Campbell’s and their consistent commitment to supporting not only the community, but so many nonprofits who serve the community as well!